Online readers tend to browse through stories rather quickly, getting the meat of the story, then proceeding to another one. But with Google Fast Flip, users can move quickly from page to page, story to story and consume news fast. Think of the way you flick through magazines and newspapers, and that’s how Fast Flip actually do to online content. It is designed to mirror the way readers flip through magazines and newspapers.
For starters, Google teamed up with more than 30 providers (including Cosmopolitan, Marie Claire, Elle, Popular Mechanics, Slate, Salon, BBC, the New York Times, the Washington Post and ProPublica) to provide what it calls a new reading experience. The news industry has been struggling with how to broaden the size of its online audience and how to make money from content it has long given away free. With the introduction of Fast Flip, industry watchers are positive that a solution to the problem is now only a matter of time.
Check out the site of Google Fast Flip here: http://fastflip.googlelabs.com/
